Robert Lundgren Jones
Founder, Tour Operator and Guide
Silver award winner of ‘Guided Tour of the Year’ – North East Tourism Awards 2018
“Let me entertain and inform you”
Based in the heart of rural Northumberland, I aim to personalise every trip that Lundgren Tours provides with fun and informative facts
I grew up in Alnwick – a beautiful and historic market town in the heart of Northumberland. My childhood was filled with the wonderful adventures of exploring the rugged countryside and coastline of this magnificent county.
I was always amazed by the proximity of such diverse scenery – one minute, you’d find yourself amongst some of the most historic monuments in Britain (Alnwick/Bamburgh Castle) and the next you’re on a deserted beach, rolling down the tall sand dunes or scrambling across the rocks that shape the county’s coastline. I truly believe that there is something for everyone to enjoy here in Northumberland, a region steeped in history and heritage and feel immensely proud to be able to showcase the beauty of this most northern county of England.
My love of Northumberland is equal to my desire for providing fun and entertaining facts so that visitors really enjoy their experience of this region. I like to get to know my customers so that they go away feeling they would like to return either by themselves or with Lundgren Tours.
– ”Rob knows and loves the Northumberland region and I think this is what made the trip so joyful. It almost felt like when you’re visiting friends living abroad and they show you around”. (Tripadvisor)
Our designated dark sky status in Northumberland has also inspired me to follow my passion for Stargazing, having studied Astrophysics to A level. I host regular events in the winter months, using expert astronomers and sharing the wonders of the night skies (weather permitting) with our customers using advanced telescopes.
Harry Potter Themed Tours and Entertainment
My aim primarily is to inform my customers and to offer a tailored and friendly service but where appropriate, I also entertain and ensure that our guests have some fun along the way. That’s why I introduced our Harry Potter tours for all HP fans out there who are looking for an experience at Hogwarts (Alnwick Castle) with a twist. I dress up as ‘Ron Weasley’, the red headed character who features in the films. Being a big fan of the films myself, I take great pleasure in entertaining our guests and will be offering a variety of themed tour experiences in the future.
Origin of Lundgren Tours
The name ‘Lundgren Tours’ was inspired by my seafaring ancestry, a Swedish Mariner who sailed into Amble, Northumberland from the island of Gotland and passed on his love for this great county. I am proud to carry on his name through my business to create some unforgettable memories for my customers.
Enterprise Award 2016
Here I am at the House of Lords with my Uni coach and parents, feeling extremely honoured to be shortlisted for an ‘Enterprising Learner of the Year’ award in November 2016. Well worth all the effort and hard work of setting up my own business as a Tour Operator and Guide in Northumberland whilst at University, studying Entrepreneurial Business Management.
This honour was awarded by the SFEDI and IOEE Group – Small Firms Enterprise Development Initiative and the Institute of Enterprise and Entrepreneurs.
I consider myself very lucky to have support from both my parents, Tim and Karen Jones. Tim has been in business for over 30 years and has run his own company as a Business Consultant for the last 8 years. He is responsible for my company accounts and is very adept at running the operational side of Lundgren Tours, putting together itineraries for our lovely customers.
Karen has a background in sales and speaks 5 languages (useful for our international visitors). She supports me with marketing and sales promotion. Both my parents attend my Stargazing Events and other trips where assistance is required.
Lundgren Tours has truly evolved into a family business!
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We are all fully DRB checked